To begin your due diligence here are 6 important questions to ask and vetting tools to help you decide on the best commercial loan broker training program.
1. Ask the question of “How long have you been training brokers?” “How many people have you trained?”
Make sure you look up the date of incorporation of the business through their states secretary of state website. Many fly-by-night operations may have a nice website and say they been “training” for a long time, but finding out their date of incorporation will help verify that claim. CCTG has been training brokers and creating finance entrepreneurs going on 12 years now.
2. Ask the question of “How many employees do you have in your company to support my loan broker business?”
We see this all the time with pop-up commercial loan broker training companies. They claim to have a “full team” to support you and train you, however, almost all of the time there are only 1 or 2 people involved in the business. How can you continuously support and do what you claim you can do with just a few people. It’s impossible! Therefore, make sure you ask about and verify whatever commercial loan broker training program you are investigating how many legitimate employees they have. Have them give you a list of their employees and see if they have LinkedIn profiles. Also, the ultimate verification is to fly out to their facility and see for yourself, or in today’s environment, ask them to do a Zoom meeting and have them show you proof. Here at CCTG we have close to 30 employees that are dedicated to your business and the one thousand graduates they continuously serve. Take a look at some of our team members here.
3. Is all the marketing you say you provide done in-house or do you outsource to freelancers or a marketing agency?
Some of our competitors state they teach and do marketing for your loan brokerage business however all of them will outsource these tasks to a marketing agency to fulfill the work. All CCTG digital marketing services are performed in house by our marketing experts and we don’t outsource any part of the marketing we do for your business. This equates to quality control to ensure you are getting the best services. Best of all it is done by one of our family of companies called The Finance Marketing Group. The nation’s only dedicated digital marketing agency that concentrates just in the industry of finance. We know what works and what does not work in the B2B finance industry. To drive this point home all of CCTG’s marketing professionals that work in our company have actually taken our 7-day training. This is a requirement so they get to know our lender’s programs and also get educated on the training and industry you will be stepping into.
4. Ask for references and verify they came through the commercial loan broker training program: Anybody can give you a name and number of someone to call, but make sure you verify that the person actually attended the training program.
Also ask for more than one reference and get several. It would be proactive to verify how many brokers they train each month. Look at their social media, video testimonials, pictures, etc. to see if they are actually having live classes each month. Here at CCTG we have over 60 testimonials (and counting) of former graduates, just like yourself, who attended our training.
5. Look at the training company’s online reviews: This is a smart way to see if they are training as many people as they claim to train.
It’s also a good way to see what people are saying about the company. At CCTG we have over 150 Google reviews of our training by our graduates. Click here to see.
6. Does the training company have a track record of being successful in what they teach?
Many of the “pop-up” training companies evolved from brokers who have been only been in the industry for a couple of years. What makes them successful in order to charge money and train you? Do your due-diligence on their funding experience as a broker. How long have they been in business? Here at CCTG our founder Kris Roglieri has been in business for almost 20 years; owning a successful commercial finance brokerage company and also as a direct lending company called Prime Commercial Lending. Prime Commercial Lending funds business loans and commercial real estate transactions; having funded over $1 Billion in transactions to date. Our curriculum is taught from both a broker perspective and a direct lender perspective which is best of both worlds.
Imitation Is The Highest Form Of Flattery
We admit that we are not the first loan broker training company to exist; however, we are the first and only commercial finance training company to train, educate, and have direct experience in all areas of commercial finance to the extent that we do it. There also have been other training companies that have tried to copy our program and even go so far as trying to duplicate our website. There is not much we can do about this but we view this as “imitation is the highest form of flattery”.
Ever since we started, every other company that tries to do what we do has been playing catch up. We are honestly flattered that other training companies use us as the standard, but often these tactics confuse people on the real differences between our company and what we call the “others”. Other loan broker training companies have even changed their names throughout the years to try to hide negative comments about them.